Hello, I'm Yiduo
A cross-cultural strategist and product manager navigating the space between business analysis and information management.

My Story
Born in Changsha, China, I learned early what it means to navigate unfamiliar territory. At a young age, I attended boarding school alone, an experience that taught me independence and the value of building connections across difference.
My journey took me across continents, from China to Oregon, and eventually to Seattle. Each transition required adapting not just to new places, but to entirely new ways of seeing and communicating. This cross-cultural fluency became my superpower.
Where I Am Now
I'm currently an undergraduate at the University of Washington Seattle, double-majoring in Finance & Marketing at the Foster School of Business. Dean's List every quarter. GPA: 3.81.
The Pivot
"Business taught me to analyze markets. But I kept noticing something else, the moments where products failed people. The nutrition label a mother couldn't read. The app an elderly customer couldn't navigate. I realized I wanted to stop measuring problems and start building solutions that work."
These observations, from my internship at Jiaxian Food Technology, from countless customer interactions at Starbucks, revealed a pattern: systems often fail the people who need them most. And I wanted to learn how to fix that.
What I Bring to Product Management
Cross-Cultural Fluency
Native Mandarin, fluent English, conversational Spanish. I see design through multiple cultural lenses.
Business Acumen
I understand viability, stakeholder needs, and how to communicate value, skills that make designs implementable.
Empathetic Observation
I notice the elderly customer struggling with an app, the mother confused by a label. These details drive my work.
Systems Thinking
I see how parts connect, how service design affects operations, how UI choices impact trust.
What I Seek
The formal training to transform observation into strategic action. The frameworks to manage complex systems. The leadership skills to guide teams toward better solutions. I'm pursuing graduate studies in Information Management to bridge the gap between what I notice and what I can build.
Skills & Tools
Bridging research, strategy, and design with technical proficiency
Research Methods
- β’ User interviews & surveys
- β’ Qualitative analysis
- β’ Quantitative analysis (Python, R, STATA)
- β’ Journey mapping
- β’ Persona development
Design & Prototyping
- β’ Figma
- β’ Information architecture
- β’ Service design
- β’ Visual communication
- β’ Iterative design processes
Strategy
- β’ Problem framing
- β’ Feature prioritization
- β’ Value proposition design
- β’ Stakeholder communication
- β’ A/B testing frameworks
Languages
A Few More Things
ISFP internally
Sensitive & reflective
ESTJ externally
Organized & decisive
Detail spotter
Sees what others miss
Bridge builder
Connects across cultures